Jul 15, 2018  
2016-2017 Bellingham Technical College Catalog 
    
2016-2017 Bellingham Technical College Catalog [ARCHIVED CATALOG]

[Add to Portfolio]

BUS 127 Social Media Marketing

5 CR
This course provides an introduction to social media marketing (SMM). Special emphasis is placed on creating a social media marketing plan which uses social media platforms to positively influence consumers toward a brand, product, or service. Explore and practice managing social networks like Facebook, Twitter, LinkedIn, Tumblr as well as emerging platforms.



[Add to Portfolio]