Jul 20, 2019  
2018-2019 Catalog 
    
2018-2019 Catalog [ARCHIVED CATALOG]

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BUS 120 Principlies of Marketing

5 CR
This course explores the basic principles of marketing and its role in business. Topics include marketing plans and strategies, marketing research, target market segments and promotional strategies.
Prerequisite(s): BUS 101   with a C or better or Instructor permission.



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